Coca-Cola targets consumer habits to drive recycling

Packaging materials represent half of Coca-Cola UK’s carbon footprint, prompting the beverage producer to engage with consumers to help them recycle more at home

by Kyla Mandel
Coca-Cola can turn a used plastic bottle into a new one thanks to its Continuum Recycling joint venture with ECO Plastics
Coca-Cola can turn a used plastic bottle into a new one thanks to its Continuum Recycling joint venture with ECO Plastics

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