Technology will keep sustainability flowing

The importance of technology will continue to grow as we strive to keep finding more sustainable ways of managing our natural resources

Joe Franses, director of sustainability and corporate responsibility, Coca-Cola EnterprisesSustainability needs to be a primary concern for any business using natural resources. For many this is already the case, with sustainability and stewardship concerns being added to quality and price in day-to-day supplier negotiations.

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