DEFRA seeks input on reducing personal water consumption

Efficiency labels for water-consuming products, new building regulations and rainwater harvesting have been mooted as ways to reduce residential water consumption in a DEFRA consultation.

“To ensure the resilience of our water supplies, a water-saving culture must be developed throughout England. Water efficiency needs to become embedded across all activities throughout everybody’s lives – wasting water should be seen as going against the norm,” it states.

Opened on Friday, the paper puts forward a number of other options to respond to climate change, a rising population, damaged ecosystems and water consumption rates that are increasing, rather than falling. At the moment, the average person uses 141 litres of water per day, which water companies intend to reduce to 123l/day b 2045, on average.

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